The Australian Government have announced Landing Pads will be established in San Francisco, Tel Aviv, Shanghai, Berlin and Singapore in 2016. 

Landing Pad locations are selected based on their status as a global innovation hub, their innovation and startup ecosystem, and their accessible network of entrepreneurial talent, mentors and investors.

San Francisco

Epicentre of global technology innovation

The San Francisco Bay area is the epicentre of global technology innovation. Technology leaders including Apple, HP and Oracle have established the region’s reputation as a place where new ideas are developed into billion dollar companies.

A city of creative thinkers

While Silicon Valley remains home to the original tech giants, 40 per cent of US technology companies, valued in excess of US$1 billion, are based in San Francisco.

Salesforce, Twitter and Uber are just some of the companies using the infrastructure and density of talent in the city to create a new layer to the existing innovation system – one which challenges established players.

RocketSpace: a centre of the new technology boom

The San Francisco Landing Pad is located at RocketSpace, in the geographical and cultural heart of the new technology boom. The neighbourhood is peppered with startups, technology investors and established companies, all of which combine to provide a rich environment of skills and talent for Australian companies to draw from. Notable alumni of RocketSpace include Spotify, Uber and Zappos.

Established venture capital network

As the financial capital of the west, San Francisco has a strong venture capital network that actively seeks new business and investment opportunities.

Tel Aviv

A leading startup centre

Driven by government policy, Israel’s innovation ecosystem is one of the most developed in the world, shaped by a sophisticated network of major global investors, startups, relevant service providers such as expert IP lawyers, and world-class R&D institutions engaged in proactive commercialisation of research.  

The Compass Global Startup Ecosystem, which ranks startup ecosystems around the world, ranked Tel Aviv in 2015 as the best startup centre outside of the United States. The Tel Aviv Municipality describes the city as “entrepreneurially-focused and no-nonsense … Tel Aviv packs a perfect ‘innovation ecosystem’ storm: thousands of high-tech companies and startups; leading multinationals; accelerators and co-working spaces; and dozens of networking events.”

A magnet for multinationals

There are more than 275 multinational research and development centres in Israel, established by global companies such as Alcatel-Lucent, Apple, Applied Materials, eBay, Facebook, GE, General Motors, IBM, Intel, Microsoft, PayPal, Philips, Salesforce, Samsung, Sears, SingTel and Texas Instruments.

Strong venture capital network

The Israel Venture Capital Association reports that in 2015, venture capital funds in Israel raised US$4.43 billion in 708 deals. Israel raised more venture capital per capita than any other country.

SOSA  - an innovators community

The Tel Aviv Landing Pad will be located at SOSA (South of Salame).  Described as 'the town centre for the innovation industry' in Tel Aviv, SOSA was founded by a community of innovation stakeholders, including some of the most prominent angel and venture capital investors in Israel.  Occupying four stories of a vintage industrial building in South Tel Aviv, SOSA offers its members a uniquely crafted space, designed to promote interaction, creativity and collaboration.  

"SOSA is run by a very talented team of entrepreneurs that strive to provide ongoing value to their members. Whether it’s through specific events, or just spending time working in SOSA’s shared space, we are able to meet, work and socialise with the best people from the entire startup community – from entrepreneurs to investors to service providers."  Australian startup and SOSA member - Square Peg Capital 


In addition to the standard Landing Pad inclusions, participants in the Tel Aviv Landing Pads program will have the opportunity to participate in vertical themed, tailor made boot camps on subjects ranging from user interface design to pitching to investors (boot camps will be delivered up to four times a year with limited space of up to 10 participants)



Centre of innovation and entrepreneurship

China is making significant investments in innovation – and Shanghai is being positioned as a centre for technology, innovation and entrepreneurship. Shanghai’s well-established innovation ecosystem includes extensive venture capital networks, a sophisticated financial services industry and a global legal and business advisory support system. Australian startups can tap into the city’s entrepreneur, industry and capital networks to accelerate their business development. 

Research and development hub

Expenditure on research and development in Shanghai topped US$13 billion in 2014, or some 3.6 per cent of GDP. Shanghai is the regional headquarters for 525 multinational corporations (MNCs) and houses a quarter of the R&D centres set up by MNCs in China. This global setting has attracted a strong community of Chinese and international technology companies and startups.

XNode: A bridge to China and the world

The Shanghai Landing Pad is located at coworking space XNode.  XNode strives to be the bridge between China and the rest of the world by bringing together the top local and China based international startups into one community. Through its Xelerator program, XNode grows fledgling companies into successful, scalable, and sustainable businesses while simultaneously working with fully developed corporate companies to foster innovation within their organisations. XNode has a strong focus on tech, investor pitch training, demo days, and mentorship from some of China’s top business minds. 

Gateway to China’s innovation ecosystem

The Shanghai Landing Pad is a gateway to China’s dynamic and growing innovation ecosystem, and will enable Australian startups access to a broader network including leading innovation hubs such as Shenzhen and Beijing.

Chinese investors are actively looking for technology investment opportunities and strategic alliances with international companies.

Positioning Australian startups in China will create immediate opportunities to accelerate their business development. China’s increasing centrality to the global economy also presents exceptional opportunities for Australian entrepreneurs aiming for global scale and impact.


Central Europe’s innovation hub

Since 2015, growth in Germany has outpaced other European tech regions including the UK, Sweden and France due to landmark funding rounds by national ventures. Germany had 46 companies among the 1,000 publicly listed companies worldwide with the highest R&D spend, and filed the largest number of patents in Europe in 2014, ranking third in the world after the US and Japan.

The birthplace of startups 

With its vibrant, creative culture and extensive ecosystem of incubators and accelerators, Berlin is ideally positioned as a landing pad site for emerging Australian companies. 
A 2015 EY report found that Berlin had become synonymous with creativity and innovation in Central Europe. The city has the fastest-growing startup ecosystem in the world, with a new business founded every 20 minutes, according to a 2015 Compass report. Every year around 500 new digital technology companies start up in Berlin. The city’s notable startups include Soundcloud, 6Wunderkinder, ResearchGate, Number26 and Delivery Hero.


The Berlin Landing Pad is located at coworking space betahuas – one of Berlin’s best known locations for startups. betahaus brings together international startups and major German and European corporations to facilitate investment opportunities and the nurturing and acceleration of new technologies and business ideas. betahaus aims to foster entrepreneurship, creativity, rapid prototyping and innovative product development.

"betahaus is the go-to place in Berlin for startups and entrepreneurs –  to exchange knowledge, inspiration, and ideas, to work together and grow business. We’re excited to have Australian startups here, and to make them part of the community." Maximilian von der Ahé, CEO & Cofounder 

Extensive venture capital network

Berlin has a well-established innovation ecosystem of incubators, accelerators, investment firms and angel investors with a deep understanding of supporting startups. According to Germany Trade and Invest, Berlin attracted A$2.8 billion in venture capital during 2014, with angel investors funding startups across areas like healthcare, ICT, advanced manufacturing, smart transport and energy. 

Access to multinationals

Berlin’s success as a startup hub has attracted attention from technology multinationals such as Microsoft and Google. Coca-Cola, Axel Springer and Deutsche Telekom have a track record of opening incubators and initiating accelerator programs to identify appropriate startups, which they then provide with intensive support over a period of time. Allianz, Bayer, BASF, BMW, Bosch, Daimler, Lufthansa and Siemens are also investing in startups.

Strong commercial ties with Australia

Australia and Germany have a solid commercial relationship based on strong investment ties – more than A$100 billion in two-way investment. Germany is also one of Australia’s key science collaboration partners, with 516 active bilateral agreements between Australian and German institutions. 

Gateway to the European Union 

The Berlin Landing Pad will provide access to Germany – the world’s fourth-largest economy and the largest economy in Europe. In addition, the Berlin landing pad will also act as a gateway for Australian startups to access a network of opportunities and locations across Europe. 



Singapore has a growing reputation as Southeast Asia’s premier startup launch pad. Its business- and innovation-focused environment is home to around 3,600 tech startups.

Government commitment to innovation

Singapore is ranked the world’s 7th most innovative country, thanks to a thriving ecosystem of startups, incubators, accelerators and investors and a government invested in innovation and entrepreneurship.

The Singapore Government’s commitment to innovation – articulated in its Research, Innovation and Enterprise 2020 plan – emphasises the commercialisation of technology, delivered through a system of enterprise-oriented agencies. 

As well as tax incentives for startups and SMEs, the government has a range of innovation funding programs. These include the US$1 billion Technopreneurship Investment Fund, which offers up to US$2 million per startup, attracting entrepreneurs from across the APAC region and other parts of the world. 

The Technology Incubation Scheme and Early Stage Venture Fund also invest in emerging companies, leading to the formation of 165 startups in medtech, cleantech and advanced manufacturing between 2011 and 2015. 

Singapore is an ideal location for startups working in the fintech, medtech and edutech areas as well as ICT firms in big data, e-health and biomed.

BASH (Build Amazing Startups Here)

The Singapore Landing Pad is located at BASH, Singapore’s largest integrated startup space.  

BASH is positioned in the centre of the Singapore startup ecosystem and is part of the larger innovation community including other stakeholders and technology innovation hubs centred around Fusionopolis, Biopolis and Research Institutes such as the National University of Singapore and Nanyang Technology University.

Large pool of VC funds

Singapore is a highly active and growing venture capital (VC) centre in Asia, with multiple early stage VC funds and angel investors. The Singapore Venture Capital and Private Equity Association reported that Singapore-based private equity (PE) and VC fund managers invested more than US$9 billion in 2015. 

In 2014, Singapore-based fund managers accounted for more than 55 per cent of total PE and VC investments into Southeast Asia. Singapore-based companies received more than $2.7 billion in PE and VC funding in the same year.  

A hub for international business and research
Singapore is one of the world’s leading business and financial centres. The World Bank's Doing Business Report ranks Singapore as the world’s most business-friendly country for its open market and regulatory efficiency. 

With 3,500 multinational corporations (MNCs) using Singapore as their regional headquarters, the city has a vibrant business community where key decision makers and a deep pool of international talent are accessible. 

Singapore’s position as one of Asia’s leading R&D centres is strengthened by the presence of these MNCs, many of which undertake major research projects in Singapore and across the Asian region.

Access to Asia’s growing economies

Singapore is located within, and has excellent access to, some of the fastest-growing services markets in the world. Its deep business relationships with booming Asian markets mean Landing Pad participants will benefit from access to affluent consumers and multinational corporations to scale their business.

Locating a startup in Singapore also allows entrepreneurs to reach international customers. According to the Global Entrepreneurship Monitor Singapore 2014 report, around 14.9 per cent of early stage businesses in Singapore say more than 75 per cent of their customers are based overseas.

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